If you’re a business owner constantly juggling marketing, customer service, scheduling, invoicing, and everything else on your plate, you’re not alone.
You’re also not stuck.
Paul Malott, founder of Automations24 and author of Unleashing the AI Cashflow Machine, is leading a revolution to help small businesses buy back their time and outpace billion-dollar competitors—without hiring a massive team.
He was recently featured on Success, Motivation & Inspiration on Amazon Fire TV, where he laid out a powerful roadmap to turn manual chaos into automated clarity.
This article breaks down what he shared, and how you can apply his advice to start working less, earning more, and finally scaling your business.
The Problem: Entrepreneurs Are Drowning in Busywork
Most business owners aren’t failing because of bad products or poor service.
They’re failing because they’re stuck in the weeds—answering calls, responding to DMs, processing invoices, managing social media, chasing leads, and fighting fires.
They’re doing $10/hour tasks while holding back their $10,000/hour genius.
Paul Malott sees it every day.
And he’s built Automations24 to fix it.
Meet Paul Malott: From Fortune 500 Procurement Pro to AI Automation Expert
Paul Malott didn’t start in tech.
For two decades, he worked in high-level procurement for Fortune 500 companies, squeezing every penny of value out of supply chains.
That experience gave him a rare lens into business processes.
He didn’t just buy from suppliers—he studied their operations, spotted inefficiencies, and learned how to optimize every moving part.
As he got deeper into advanced procurement, he began purchasing next-gen tech like augmented reality headsets, smart manufacturing tools, and eventually, AI-powered platforms.
That’s when everything changed.
Paul Malott realized the same efficiency mindset he used in billion-dollar companies could be applied to the solopreneur or small team—if they had access to the right automations.
So he launched Automations24 to give business owners access to the same type of high-leverage tools, without needing a developer or a corporate IT department.
Why AI & Automation Matter Right Now
Paul’s approach is simple:
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Eliminate the repetitive work
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Automate customer engagement
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Save time, reduce cost, and grow revenue
But this isn’t just about convenience.
According to Paul, smart automation is the difference between surviving and scaling.
“Nobody knows you exist if you don’t tell them. But most entrepreneurs are too busy working in their business to market their business. That’s where automation becomes a game changer.”
The Misconception: “AI Is Scary”
Paul Malott addresses one of the biggest myths head-on:
“AI is not sentient. It’s not coming to take over the world. It’s just a tool—like a calculator for your brain.”
He compares AI tools like ChatGPT to hiring a virtual assistant. If you don’t train it properly, don’t give it clear instructions, or expect it to read your mind, you’ll be disappointed.
But if you coach it, feed it your best content, and give it context?
It can write your emails, respond to your customers, and help you create marketing campaigns in your voice while you sleep.
Paul urges business owners to stop fearing AI—and start using it to buy back their freedom.
Three Automations Every Business Owner Should Start With
Paul Malott shared the top three places to begin automating in your business.
1. Social Media Engagement
Most entrepreneurs post content and disappear. Or they waste hours replying to comments and messages.
With tools like Make.com, Paul helps automate the process—adding randomized, human-sounding replies, varied wait times, and custom tone profiles to mimic your voice.
The result? Engaged followers who think they’re talking to you, while you focus on strategy.
2. Customer Communication
If you’re still answering your phone to book appointments or respond to FAQs, Paul can replace that with an AI voice assistant or smart chatbot.
He shared how lawn care companies with 20+ employees still have owners answering calls. Automations24 sets up scheduling bots so the owner can reclaim their time without losing any leads.
3. Backend Processes (Invoices, CRM, etc.)
Paul gave a simple but powerful example—automating a three-way invoice match.
Instead of manually reviewing invoices, his system:
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Reads the PDF
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Extracts the data
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Compares it with goods receipts and purchase orders
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Flags only the exceptions for review
That one automation is saving several of his clients five hours per day.
Why Open-Source AI Gives Small Businesses an Edge
One of the biggest insights Paul shared was around open-source AI.
Instead of paying $10,000+ for custom software, open-source platforms like Make.com, n8n, and Zapier let you build workflows for a fraction of the cost—often with no coding.
Paul compares it to WordPress and plugins.
You don’t need to build from scratch. You just connect tools that already work.
And since the code is open, it’s tested, refined, and upgraded by thousands of developers—making it more reliable and customizable.
Tools Paul Malott Recommends for Entrepreneurs
He named five tools every small business owner should know:
1. ChatGPT
The free version is powerful enough to help you:
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Write emails
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Create outlines
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Generate content
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Draft proposals
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Summarize meetings
2. Perplexity.ai
A real-time, research-friendly AI tool that pulls current data and trending insights from the internet—including Reddit, socials, and blogs.
3. SciSpace / Typeset.io
For deep research and writing. Pulls journal articles, citations, and summaries for any topic—great for content creators and educators.
4. HeyGen
Video clone creation. Paul uses it to make digital avatars of clients who can then produce social content at scale—without being on camera.
5. 11 Labs
For high-quality voice cloning. Used to create AI voice assistants, sales reps, and more.
Real Business Wins: Small Tasks, Big Impact
Paul Malott doesn’t just talk strategy. He builds the tools, implements them, and supports them long-term.
He shared real examples from current clients:
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Invoice matching saved 5 hours a day
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Social media bots increased engagement and freed up the owner’s time
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AI schedulers replaced owner-handled phone calls
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Digital clones let creators appear on video and expand reach—without extra filming
One client, a service provider, replaced daily customer calls with a smart AI scheduler and now runs the entire booking process on autopilot.
Another turned 100+ social media comments per day into opportunities—without touching their phone.
The Cost: How Much Does Automation Really Take?
Here’s the shocker.
Paul’s done-for-you packages range from just $500 to $3,500.
That includes:
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Discovery
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Automation buildout
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Implementation
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Maintenance
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Onboarding and upskilling
Paul Malott also offers monthly retainers if you want ongoing support or to use his team like a plug-in CTO.
And if you cancel?
You still keep the automations.
Paul made it clear—he’s not trying to lock clients in. He’s trying to help them win.
“Once it’s set up, it’s yours. If something breaks—like your Gmail password changes or Instagram shifts their API—we can fix it. But even if you pause your subscription, your business doesn’t fall apart.”
Final Advice from Paul Malott
Paul closed with a message for business owners:
“Be curious. Don’t fear the tools. Start with free options. Learn. Experiment. As your confidence grows, so will your results.”
You don’t need to become an AI expert.
You just need to understand your value—and automate everything else.
Book a Free Discovery Call with Paul Malott
Ready to stop working 14-hour days and start running your business like a pro?
Visit Automations24.com and schedule a free discovery call.
Paul and his team will help you:
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Identify time-sucking tasks to automate
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Build workflows using no-code tools
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Clone your voice or video presence
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Set up AI customer engagement
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Scale your impact without burning out
Final Thought: Your Business Should Serve Your Life
Paul Malott believes business should be about freedom.
Freedom of time. Freedom to scale. Freedom to focus on what you do best.
If you’re buried in admin work, bogged down by DMs, or spending your nights doing tasks a robot could handle, it’s time to level up.
Automations24 was built to help you do exactly that.
Paul isn’t just building automations. He’s giving you your life back.
🟡 Grab a copy of Unleashing the AI Cashflow Machine on Kindle or paperback.